Is company stationery really necessary? Yes. A little while ago, a small company, an entrepreneur of sorts, approached us about a partnership. Great. We were interested, we wanted to know more about his company, we wanted to think things over after the fellow left our office. But he could leave no trail, paper or otherwise, because he didn’t have a business card.

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Tags: Branding, collateral, logo, print design

Do magazines (the printed kind) have a future as we increasingly migrate to the web? This and many other questions were raised at last week’s SPD panel discussion, Paper to Pixels. Five distinguished art directors offered their perspectives on moving from print to web, giving me so much to think about that I’m not sure where to start. Read more »

Tags: print design, web design