Archive for the 'Design Matters' Category

Designing Our Way Out of the Downturn

UK Design Council logoI want to direct your attention to some wisdom from across the pond: “Designs to Overcome a Downturn.” I stumbled upon this in a recent blog cruise, just seeing what’s out there – much discussion of the new Pepsi design. Clicking around (it’s not called the web for nothin’!) to this blog then led me to the case studies area on the website of the UK Design Council where they believe that “design is a powerful tool in a downturn.” We agree wholeheartedly.

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Maps R Us: C&W Manhattan Map

cw_map_1.jpgLiving in New York, you see a lot of maps. I mean A LOT of maps. There are subway maps, bus maps, development maps, even those cool 3-D maps you see in the backseat of a yellow cab. And that’s not including the maps I’ve seen here at CSD. Read more »

Paper or Pixels?

Do magazines (the printed kind) have a future as we increasingly migrate to the web? This and many other questions were raised at last week’s SPD panel discussion, Paper to Pixels. Five distinguished art directors offered their perspectives on moving from print to web, giving me so much to think about that I’m not sure where to start. Read more »

Search Engine Optimization (SEO) is of Biblical Proportion – a Primer

Bible page with notationsWeb copy that can easily be read by the human reader. Fresh and pertinent stories. Key words and phrases. Title tags and description tags that pertain to only the copy on that page. Finding what you’re looking for on the Internet.

I looked at some Bible passages recently and realized that the book titles, numbered chapters and superscribe sentences had a direct correlation to some of the basic things I’ve been learning about SEO. Is employing a Search Engine Optimization strategy for a website similar to indexing the Bible? Are search engines and web crawlers doing the same thing that scribes and compositors did on pages of the Gutenberg Bible? Read more »

Counting on Type

temporary subway graphicsThe other day on my way home, I entered the Columbus Circle 59th Street station and immediately felt disconcerted. It wasn’t the construction – the station’s been a mess for some time now – it was the temporary signage. Read more »

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