Archive for May, 2009

Consistent Branding

branding_iron.jpgWhen creating a brand, its important to be consistent with everything; consistent look, consistent product, consistent services. Once your company has an established brand, one that everyone knows and is use to, it’s very difficult to just come up one day and re-brand. But, if done right, re-branding can be the answer to a company needing a jolt. Read more »