I want to direct your attention to some wisdom from across the pond: “Designs to Overcome a Downturn.” I stumbled upon this in a recent blog cruise, just seeing what’s out there – much discussion of the new Pepsi design. Clicking around (it’s not called the web for nothin’!) to this blog then led me to the case studies area on the website of the UK Design Council where they believe that “design is a powerful tool in a downturn.” We agree wholeheartedly.
If you currently have a website or are about to launch one, you should stop and ask yourself how important it is to be found in search engines such as Google or Yahoo. If achieving high rankings is a priority for your business the next question you need to ask is how do you want to be found? By your business name, business field, product speciality, what then? It is important to think about Search Engine Optimization (SEO) techniques to help with these rankings. Read more »
The other morning, I woke up and turned on the tube to watch some Sportscenter, and NY1 was on. I figured I keep it there for Weather on the Ones then change it back to where its suppose to be. Suddenly, they started reporting on the Web 2.0 conference that took place here in NY. So after convincing myself that this was a bit more important than watching highlights, I left it there and, I must admit, learned quite a bit. Read more »
